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Dive into a collection of past posts and rediscover timeless content.
Beyond Follower Counts: Renee Miller’s Marketing Tip

Oct 6, 2026

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1 min read

Beyond Follower Counts: Renee Miller’s Marketing Tip

Renee Miller of The Miller Group offers a practical way to connect social engagement to business goals.

Gene Lytle
Gene Lytle
Awards Pages and AI Visibility: Steve Wiideman’s Tip

Oct 6, 2026

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1 min read

Awards Pages and AI Visibility: Steve Wiideman’s Tip

A practical way to keep your business recognition current, documented, and easier for prospective customers to find.

Gene Lytle
Gene Lytle

Marketing & Sales

How to Get More Business Referrals Without Begging for Them

Oct 5, 2026

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6 min read

How to Get More Business Referrals Without Begging for Them

Stan Adler built a branding firm that lasted 47 years without making a cold call. His experience offers a practical lesson for any business owner who wants more referrals without constantly asking clients for favors.

Gene Lytle
Gene Lytle

Revenue Playbooks

What Business Processes Should You Automate First?

Oct 1, 2026

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5 min read

What Business Processes Should You Automate First?

AI can eliminate hours of repetitive work, but only when you apply it to the right process. This five-part workflow audit will help you decide where to begin.

Gene Lytle
Gene Lytle

Revenue Playbooks

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How to Make Your Brand Easier to Find in AI Search

Sep 28, 2026

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7 min read

How to Make Your Brand Easier to Find in AI Search

What Katherine Tuominen’s Hollywood product placement career teaches us about PR, brand positioning, and becoming a credible source

Gene Lytle
Gene Lytle
Before You Hire an Amazon Agency, Fix These 5 Gaps

Sep 24, 2026

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6 min read

Before You Hire an Amazon Agency, Fix These 5 Gaps

Former Amazon trainer Pat Hanna explains why marketplace knowledge alone cannot rescue weak margins, poor compliance, or an unprepared brand.

Gene Lytle
Gene Lytle
She Lost 80% of Her Revenue. The Biggest Mistake Was Waiting.

Sep 21, 2026

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7 min read

She Lost 80% of Her Revenue. The Biggest Mistake Was Waiting.

How Renee Miller rebuilt her agency after the Great Recession and prepared it for the next crisis.

Gene Lytle
Gene Lytle
SEO Strategy That Drives Revenue: The Number That Matters More Than Rankings

Sep 17, 2026

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6 min read

SEO Strategy That Drives Revenue: The Number That Matters More Than Rankings

Rankings can look impressive in a report. Revenue tells me whether the strategy is working.

Gene Lytle
Gene Lytle
Direct Mail ROI for Car Dealerships: What a $300 Test Revealed

Sep 14, 2026

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6 min read

Direct Mail ROI for Car Dealerships: What a $300 Test Revealed

A 100-piece mailing produced 25 test drives and four to five vehicle sales. The result offers a useful model for dealerships that want measurable marketing without committing to a large campaign.

Gene Lytle
Gene Lytle
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Revenue Playbook Chronicles

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